English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Plus monthly

Global: Zendy Tools annual

Global: Zendy Tools monthly

Global: Zendy Free Plan

Improving public transport (PT) services is critical to maintaining resilient and sustainable transportation. While the investment in PT (i.e., buses) has not been able to shift private vehicle users, especially motorcyclists, to buses, the emergence of motorcycle-based ride-sourcing (MBRS) has become a popular travel mode that threatens the existing bus demand. Due to this, this study aimed to investigate the factors affecting the choice of buses over private motorcycles and MBRS among high school and university students in Yogyakarta, Indonesia, through the hybrid choice model. The explored variables include sociodemographic characteristics, travel time, travel cost, and latent variables of travel mode perceptions. By involving 527 respondents, the analysis showed that travel time, travel cost, and sociodemographic factors, including education level, income, and motorcycle ownership, significantly impacted travel mode choices. The findings also revealed that convenience causes buses to be the chosen transport means among students, while lifestyle generates students to choose MBRS services. Based on findings, this study proposed some policies to increase bus demand, especially related to the identified convenience factors and travel time.

Why Do Students Choose Buses over Private Motorcycles and Motorcycle-Based Ride-Sourcing? A Hybrid Choice Approach