
A Study on the Factors Influencing Consumers' Purchase Intention Towards Chinese Beauty Industry: Focusing on SNS Characteristic Elements
Publication year - 2021
Publication title -
journal of logistics, informatics and service science
Language(s) - English
Resource type - Journals
ISSN - 2409-2665
DOI - 10.33168/liss.2021.0203
Subject(s) - beauty , advertising , business , marketing , aesthetics , art