Open AccessSOCIAL MARKETING: IMPACT OF ANTI-SMOKING ADVERTISEMENT AMONG MALE ADULTS IN COIMBATORE CITY
Author(s) -
B. Divya Priya
Publication year - 2018
Publication title -
elk journal of marketing and retail management/elk asia pacific journal of marketing and retail management
Language(s) - English
Resource type - Journals
eISSN - 2349-2317
pISSN - 0976-7193
DOI - 10.31511/eapjmrm.2018v09i04002
Subject(s) - advertising , social marketing , marketing , psychology , medicine , business , environmental health