
Vlog Content and YouTuber Image on the Decision to Donate with Awareness of Donating as an Intervening Variable
Author(s) -
Roli Apriyansyah,
Sisnuhadi Sisnuhadi
Publication year - 2022
Publication title -
jurnal maksipreneur/jurnal maksipreneur: manajemen, koperasi, dan entrepreneurship
Language(s) - English
Resource type - Journals
eISSN - 2527-6638
pISSN - 2089-550X
DOI - 10.30588/jmp.v12i1.1021
Subject(s) - donation , intervening variable , content analysis , variable (mathematics) , affect (linguistics) , structural equation modeling , content (measure theory) , variables , psychology , computer science , sociology , political science , mathematics , social science , mathematical analysis , population , demography , communication , machine learning , law