Open AccessThe Role of Differentiation Strategy and Innovation in Mediating Market Orientation and the Business Performance
Author(s) -
I Gusti Ayu Ketut Giantari,
Made Jatra
Publication year - 2019
Publication title -
journal of business management and economic research
Language(s) - English
Resource type - Journals
ISSN - 2602-3385
DOI - 10.29226/tr1001.2019.132
Subject(s) - market orientation , business , industrial organization , orientation (vector space) , marketing , mathematics , geometry