Open AccessThe Effects of Trust in Insurers, Media Exposure, and Psychological Factors on Purchase Intention of Accident Coverage
Author(s) -
Lee Chan Hee,
Ho-Il Kim
Publication year - 2018
Publication title -
boheom geumyung yeon-gu/boheom geumyung yeongu
Language(s) - English
Resource type - Journals
ISSN - 2384-3209
DOI - 10.23842/jif.2018.29.1.001
Subject(s) - accident (philosophy) , business , psychology , media coverage , advertising , actuarial science , social psychology , sociology , philosophy , epistemology , media studies