Open AccessPractical aspect of SMM-strategy
Author(s) -
O. V. Stepnova,
L. I. Eremenskaya,
Rezai Hoshgiyafeh Mohhammad Ali,
M. D. Gromova
Publication year - 2014
Publication title -
izvestiâ mgtu "mami"
Language(s) - English
Resource type - Journals
eISSN - 2949-1428
pISSN - 2074-0530
DOI - 10.17816/2074-0530-67351
Subject(s) - mechanism (biology) , computer science , data science , process management , business , epistemology , philosophy
This article analyzes the mechanism of attracting attention to the brand through social platforms. The features, advantages, disadvantages, SMM-strategy.