Open AccessEthical Intention on Ad, Attitude toward Ad, and Clients' Social Responsibility(CSR) - Concentrated on Silver Business
Author(s) -
김철호
Publication year - 2011
Publication title -
gugmin yunri yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1225-0511
DOI - 10.15801/je.1.82.201109.213
Subject(s) - corporate social responsibility , social responsibility , psychology , business , advertising , marketing , public relations , political science