Open AccessMEASUREMENT AND DETERMINATION OF BRAND VALUE OF BANKS IN BIST SUSTAINABILITY INDEX: A FINANCIAL APPROACH
Author(s) -
Yunus Karaömer,
Oğuz OYPAN
Publication year - 2020
Publication title -
abant i̇zzet baysal üniversitesi sosyal bilimler enstitüsü dergisi
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2147-3064
pISSN - 1303-0035
DOI - 10.11616/basbed.v20i53206.618102
Subject(s) - valuation (finance) , brand equity , ranking (information retrieval) , business administration , business , advertising , finance , computer science , machine learning
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