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(Non‐)donor demographics, donation willingness, and the donor career
Author(s) -
Piersma Tjeerd W.,
Merz EvaMaria
Publication year - 2019
Publication title -
transfusion
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.045
H-Index - 132
eISSN - 1537-2995
pISSN - 0041-1132
DOI - 10.1111/trf.15268
Subject(s) - demographics , donation , medicine , family medicine , demography , political science , sociology , law
KEY IDEAS Donation willingness is generally high but registering with donor centers lags behind. We need to understand why and when during the life course which groups of individuals are motivated to donate. With this knowledge, we can design targeted recruitment and retention strategies and improve evidence‐based donor management.