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David versus Goliath. Branding, intellectual property rights and the ‘nanny state’: why Australia has to win its trial of strength against the tobacco giants
European Journal Of Cancer CarePeer ReviewedO'CONNOR S.J.2011Journals
O'CONNOR S.J. (2011) European Journal of Cancer Care 20 , 561–562 David versus Goliath. Branding, intellectual property rights and the ‘nanny state’: why Australia has to win its trial of strength against the tobacco giants

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