Open AccessTransparency of hope
Author(s) -
Anna E. Hartman
Publication year - 2016
Publication title -
marketing intelligence and planning
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.745
H-Index - 70
eISSN - 1758-8049
pISSN - 0263-4503
DOI - 10.1108/mip-06-2015-0121
Subject(s) - credibility , transparency (behavior) , advertising , audit , business , marketing , public relations , political science , accounting , law
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