Segmentation of quantity surveying professional services for focus strategy and diversification
Author(s) -
Michael Adesi,
DeGraft OwusuManu,
Frank Boateng
Publication year - 2019
Publication title -
journal of financial management of property and construction
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.297
H-Index - 22
eISSN - 1759-8443
pISSN - 1366-4387
DOI - 10.1108/jfmpc-09-2018-0052
Subject(s) - diversification (marketing strategy) , market segmentation , business , originality , marketing , segmentation , agile software development , service (business) , competition (biology) , industrial organization , knowledge management , qualitative research , economics , management , computer science , sociology , social science , biology , ecology , artificial intelligence
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