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Sustainable development of the enterprise in the conditions of continuous development of economy and social changes is based on the effective personnel policy as the personnel is the most valuable resource of the organization. The purpose of the work was to identify problems and determine the prospects of formation of personnel policy of the enterprise in the conditions of digitalization of the economy. The research is based on the use of general research methods, comparative and structural-logical analysis, empirical generalization, tabular and graphical methods of presentation of statistical and computational data. The work defines the elements of personnel policy and reveals the main functional directions of personnel policy development in the conditions of digitalization of the economy. The stages of formation of personnel policy at the enterprise are considered, as well as the directions of transformation of personnel policy in the conditions of digitalization of economy are defined. It is determined that the use of electronic document flow is a direction of increasing the efficiency of the functioning of personnel policy of the enterprise. It is concluded that the use of personnel electronic document management system is based on the use of telecommunication channels. The advantages of electronic information exchange application are revealed, and also stimulating and restraining factors of its development are identified. The attention is focused on the directions of development of personnel electronic turnover in the conditions of digital transformation. It is argued that the use of information technologies creates new tools in the work with the personnel of the enterprise, ensuring the growth of the efficiency of enterprises. As a result, it was concluded that the transformation of personnel policy of the enterprise is a necessary process in the conditions of digitalization. Information technologies create opportunities for using new tools of work with the personnel of the enterprise. Creation of info-communication platform, including technological, legal, financial components, knowledge and technology management system, will ensure the growth of efficiency of enterprises’ activity

Human Resources Policy of the Enterprise in the Conditions of Digitalization of the Economy: Change of Content and Prospects of Formation