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The main research issue is the use of modern modeling methods: virtual technologies in the digital age and their role in modern companies. The aim of the study is to determine the degree of demand for virtual technologies in the modern market as an informational benefit of industrial purposes. Thus, we can talk about significant prospects for increasing the attention of both business structures and social institutions to the implementation of virtual reality technologies in their business processes in order to increase business efficiency and attract attention to innovative solutions.

Application of modern modeling methods: virtual technologies in the era of digitalization and their role in modern companies