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Ethics, or moral philosophy, have existed throughout civil human history.Ethics can be described simplistically as the study of what is good and bad orgood and evil. More relevant for contemporary societal discourses, arebehavioural understandings of ethics, and ethical practice. It is integral forindividuals operating in the fields of communications, design and technologicaldevelopment to grasp what ethics are, how they relate and apply to specificdomains, where basic principles or similarities lie from context to context,and where there may be differences. This article serves as an introduction toethics in the field of digital communication. It gives a brief overview ofapplied ethics as a practical sub-field of ethics and observes ethics incontemporary professional practice from practical, research, and theoreticalperspectives.The article also discusses the ways in which the nature of ethicsin the field of communication has been changing, and the impact of emergingtechnology on these changes.

Introduction to ethics in the age of digital communication