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The spread of COVID-19 has been a major disruptive force in people's everydaylives and mobility behavior. The demand for on-demand ride services, such astaxis and ridehailing has been specifically impacted, given both restrictionsin service operations and user's concerns about virus transmission in sharedvehicles. During the pandemic, demand for these modes have decreased by as muchas 80%. This study examines intentions to use on-demand ride services in aperiod of drastic changes in lifestyles and daily routines coupled withunprecedented mobility reductions. Specifically, we examine the determinantsfor the shift of intentions to use these on-demand modes of travel in the earlystages of the pandemic. Using data from a survey disseminated in June 2020 to700 respondents from contiguous United States, ordinal regression modeling isapplied to analyze the shift in consideration. The results indicate thatpolitical orientation and health-related experiences during the pandemic aresignificant sources of variation for individual changes in intentions to useridehailing. Additionally, characteristics such as age and income result inconsideration shifts that contradict the typical ridership profiles found inthe ridehailing literature. Specifically, on-demand ride considerationdecreases as a function of age and income. Moreover, transit-users are morewilling to consider on-demand rides than private vehicle users, suggesting thatshared vehicle modes have a similar risk-profile. We discuss the role ofon-demand ride services in the pandemic era, and the need to investigatepolitical orientation and evolving pandemic experiences to pinpoint their rolein future mobility systems.

Shifting Mobility Behaviors in Unprecedented Times: Intentions to Use On-demand Ride Services During the COVID-19 Pandemic