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Digital payment innovation is currently increasingly needed by the community,especially in making non-cash payment transactions. The purpose of thisresearch is to know and measure the ease and usefulness of e-wallet digitalwallet services, especially in the GoPay application. The population in thisstudy are users of the Go-Pay service on the GO-JEK platform. The sample ofthis study consisted of 124 respondents from distributing questionnaires inDepok, West Java using a modified Technology Acceptance Model (TAM) based onexisting references. The data processing in this research uses ImportancePerformance Analysis (IPA) analysis. The results show that based on the gapanalysis, it is found that in general Go-Pay users are not satisfied with thecurrent service quality. Based on the IPA analysis, the priority scale ofE-Wallet Go-Pay quality improvement can be mapped, where quadrant I is thehighest priority scale according to the user's perspective: [1], [4], [5], and[6]. These three items must be upgraded immediately by the manager to meet userexpectations. Areas that become the achievements or advantages of the GoPayE-Wallet that must be maintained are in quadrant II, namely: [2] and [3]. Fromthis explanation, it can be concluded that in general the E-Wallet GoPayService must be improved to improve its service performance.

Implementation of Technology Acceptance Model (TAM) and Importance  Performance Analysis (IPA) in Testing the Ease and Usability of E-wallet  Applications