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While much current web privacy research focuses on browser fingerprinting,the boring fact is that the majority of current third-party web tracking isconducted using traditional, persistent-state identifiers. One possibleexplanation for the privacy community's focus on fingerprinting is that to datebrowsers have faced a lose-lose dilemma when dealing with third-party statefulidentifiers: block state in third-party frames and break a significant numberof webpages, or allow state in third-party frames and enable pervasivetracking. The alternative, middle-ground solutions that have been deployed alltrade privacy for compatibility, rely on manually curated lists, or depend onthe user to manage state and state-access themselves. This work furthersprivacy on the web by presenting a novel system for managing the lifetime ofthird-party storage, "page-length storage". We compare page-length storage toexisting approaches for managing third-party state and find that page-lengthstorage has the privacy protections of the most restrictive current option(i.e., blocking third-party storage) but web-compatibility properties mostlysimilar to the least restrictive option (i.e., allowing all third-partystorage). This work further compares page-length storage to an alternativethird-party storage partitioning scheme and finds that page-length storageprovides superior privacy protections with comparable web-compatibility. Weprovide a dataset of the privacy and compatibility behaviors observed whenapplying the compared third-party storage strategies on a crawl of the Tranco1k and the quantitative metrics used to demonstrate that page-length storagematches or surpasses existing approaches. Finally, we provide an open-sourceimplementation of our page-length storage approach, implemented as patchesagainst Chromium.

There's No Trick, Its Just a Simple Trick: A Web-Compat and Privacy Improving Approach to Third-party Web Storage