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Till today lepton flavor violation has not been observed in processesinvolving charged leptons. Hence, a search for it is under hot pursuit both intheories and experiments. In our current work, we investigate the rates of raredecay processes such as $\tau \rightarrow \mu \gamma$ in SU(5) SUSY GUT andfound that it satisfies the current bound and is one order below the projectedsensitivity. This gives a corroborative argument for the influence of the largetop-Yukawa coupling at the GUT scale ($\lambda_{tG}$) on flavor violating decayrates of leptons which are investigable at low energy electroweak scale $M_Z$.Secondly, we discuss the decay rates of $\mu \rightarrow e \gamma$ & $\tau\rightarrow \mu \gamma$ in MSSM with added right handed neutrino superfields.From this, we set bounds on $\tan \beta$ and further, we investigate the massof $\tilde{\chi}^0 _1$, the LSP, using the rates of LFV decays. In thecalculations, the latest updated data from LHC, neutrino oscillationexperiments and constraints on branching ratios from the MEG experiment havebeen used.

Charged Lepton Flavor Violation in SU(5) SUSY GUT and MSSM + Type-I Seesaw Model