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Crowdfunding has been used as one of the effective ways for entrepreneurs toraise funding especially in creative industries. Individuals as well asorganizations are paying more attentions to the emergence of new crowdfundingplatforms. In the Netherlands, the government is also trying to help artistsaccess financial resources through crowdfunding platforms. This research aimsat discovering the success factors for crowdfunding projects throughcrowdfunding platforms from both founders and funders perspective. We designedour own website for founders and funders to observe crowdfunding behaviors. Ourresearch will contribute to crowdfunding success factors related to issues oftrust and decision making and provide practical recommendations forpractitioners and researchers.

Success factors for Crowdfunding founders and funders