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This paper discusses the market penetration and investment pattern of mutual funds in India. There is very large scope for the penetration of mutual funds both geographically and investors' classes. For, the population served by such firms is meager and concentrated. The Top-15 cities contribute to 87% of the entire assets under management by mutual fund companies in the country. Besides, large share is cornered by corporates and high net worth individuals. Aggressiveness in investments did not increase over time and mutual fund companies are also risk averse instead of being risk taking firms. The Indian mutual funds companies, generally, invest in three main categories of investments namely - income, equity and liquid/money market. The efforts to popularize the other categories could not be succeeded. The accounts holding are tilted wholesomely in favour of individuals and asset holding is in favour of corporates.

Market Penetration and Investment Pattern: A Study of Mutual Funds in India