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Tourism is essentially experiential based whereby tourist visit experience is influenced by the outcome of their encounters with the destination's elements. It is suggested that these encounters lead to various tangible and intangible experiences, thus it is vital to ensure that visitors had exquisite encounters during their stay at the destination. This paper empirically examines post visit evaluation of 501 international and domestic tourists at a well-known island resort destination in Malaysia. A survey method was employed to collect data regarding tourist demographic details as well as perceived performance of the destination's elements, post consumption emotions and their future behavioral intention. The study shows that tourists' consumption emotions are derived from their perceived performance of the destination products and services. The emotions which are grouped into positive and negative emotions eventually influence their future intentions. Results of this research are beneficial to various stakeholders such as the tourism and hospitality agencies and businesses. They must realize that the emotional outcome after consuming the products and services is influential in producing memorable visit experience which eventually leads to various tourist future behaviors.

Post Visit Assessment: The Influence of Consumption Emotion on Tourist Future Intention