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The ability of employees to become creative and innovate is significant in gaining competitive advantages. Many studies have highlighted the significant and the need for employee creativity and innovation for organisational survival. In Malaysia, the need for creativity and innovation has been highlighted in the national Vision 2020 and “Transformasi Nasional (National Transformation) 50”. The human capitals are expected to be creative and innovative as part of a continual process of becoming a developed nation. As the demands of employee creativity and innovation remain high, this study is intended to examine the level of employee creativity and innovation. This study had involved 142 respondents from the selected GLCs in Kuala Terengganu by using quantitative approach. The measure of central tendency was used to determine the level. This study revealed that the level of employee creativity and innovation is high. This indicated that a lot of efforts have been invested to achieve employee creativity and innovation. This has added new knowledge of creativity and innovation in Malaysia. Every organisation should focus to develop employee creativity and innovation.

Embracing the Need of Employee Creativity and Innovation: A Study of Selected Government Linked Companies (GLCs)