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This paper seeks to explain the influence of job stability on employees’ perception about the importance of concrete measures and activities of tourism policy in the destination of cultural tourism. The research was conducted with employees in the sector of cultural tourism in Montenegro. The sample size was n = 746, and the main statistical procedure was a multivariate analysis of variance. Data were conducted with interviewing procedure and analyzed by SPSS Statistic software. The main research outcome is that there is a significant difference between employees who have a very stable job and employees who have no stable job in the employees’ perception of the importance of concrete measures and activities of tourism policy in the destination of cultural tourism. It is about sample size structure of transitional destination of cultural tourism. This study can help policymakers in the field of tourism policy and cultural tourism to create an optimal set of concrete measures and activities of tourism policy for the destination of cultural tourism. Specifically, the contribution is reflected in the field of influence of job stability on that process and the role of part-time and full-time employees in the sector of cultural tourism.

turizam

Influence of job stability on employees' perception about importance of concrete measures and activities of tourism policy in the destination of cultural tourism