English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools annual

Global: Zendy Free Plan

Global: Zendy Tools monthly

Global: Zendy Plus monthly

The general objective from the present article was to analyze the impact of CSR results through ethos-sebrae indicators in 2013, in the actions of investigated companies. Specific objectives: verify the managers perception regarding the application of the indicators as well as the obtained results in the assesments in 2013; identify potential changes in management process, on managers insight; analyse the advantages, disadvantages and possible weaknesses of implementation of CSR in researched companies. As data collection instrument, a semi-structured interview script was used focused on managers of the mentioned companies. The analysis was developed on a descriptive method, with qualitative approach. Regarding the results, the managers highlited the perception of the company atmosphere on CSR and the importance of these information as a guideline to implement actions and improvements in managing. As disadvantages: lack of resources and cost; as advantages: the CSR benefits everybody who is on business and contributes to company development. In general, the results of CSR evaluation, enabled the managers, a greater understanding of CSR as a managment pattern to enhance vallue to business and gain greater market competitiveness as well. Keywords

O IMPACTO DOS RESULTADOS DA AVALIAÇÃO DA RESPONSABILIDADE SOCIAL CORPORATIVA POR MEIO DOS INDICADORES ETHOS SEBRAE-2013, NAS AÇÕES DAS EMPRESAS INVESTIGADAS