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This study aims to conduct a study on reverse logistics that include environmental issues and industrial waste, which currently is a very subject matter, through the concept of sustainable production. The general objective of this research is to evaluate the reverse logistics and its competitive and sustainable potential in organizations. The research is a qualitative approach, used technical procedures will be of the research literature, in order to collect and compile information for analyzing the different positions on the issue of research, will take into account the characteristics that ensure competitiveness and sustainability to companies on track economic, social and environmental through its various business goals. In summary, analyzing the sharp concern for the preservation and survival of the planet in recent decades, reverse logistics has become a strategic tool for business development and mechanism of differentiation of the corporate image.

Reverse Logistics Competitiveness Factor and Sustainability in Companies