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The article discusses theoretical and practical questions of motivational-valuable attitude formation toward the physical culture in students. The didactic approach of purpose formation on the physical-recreational activity, process of fixing the new behavioural scheme in the modern social-cultural environment of the higher educational establishment was represented. DOI: 10.5901/mjss.2015.v6n1s2p109

mediterranean journal of social sciences

Formation of the Motivational-valuable Relation to the Physical Culture in Students in the Social-cultural Environment of the Higher Educational Establishment