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This study classifies types of fashion victims and identifies an internal value system that works for theirfashion selection. This study reviewed the definition of ‘fashion victim’ by tracing similar terms such asfashion terrorist, fashion loser, and worst dresser. We classified fashion styles of fashion victims into fourtypes based on an analysis of articles that pertained to Korean celebrities' fashion and image data. The firsttype is the fashion style of those who dress without any consideration of body shape. The second type isthe style for those who have little consideration in regards to personal image. The third type is the style ofthose who choose a fashion with excessive decoration. The fourth type is the style for those who use toomany fashion items at the same time. Based on a consistent analysis of fashion styles, this study identifiedthe internal value system believed to be working in fashion victims' fashion selection. This study presentsthree internal value system characteristics. The first is the fetishism that is revealed when fashion victimswear expensive clothes or fashion items that are believed to reveal their personal identity and social status.The second is the blindness which becomes apparent when they follow a fashion in vogue indiscriminatelywithout considering a personal image or body shape. The third is an excessiveness shown when individualsselect clothes with too many beads or feathers that are decorative and rich in volume.Key words: Fashion victim, Korean celebrity, Fetishism, Blindness, Excessiveness;  ,  , , ,

A Study on Style Types and Characteristics of Fashion Victims -Focus on Korean Celebrities-