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The approach of student permanence in a situation of social inequality in higher education is associated with actions linked to programs to reduce retention and dropout rates. These actions are based on the National Student Assistance Program and come from the student assistance sectors of the Federal Institutions of Higher Education, which have professionals in the area of Psychology. A qualitative research was carried out based on the assumptions of documentary socio-historical psychology on the actions developed by psychology in the context of student care in the Northeast of Brazil. For this, 23 documents from the institutional websites of student assistance of nine institutions were analyzed. The results indicated that Psychology in Student Assistance is directed towards student health care; a clinical conception of school and educational psychology prevails; Innovative actions are collective and focus on academic performance and psychosocial development in the various areas of university experience. Keywords: School psychology; inequality; student assistance; professional performance

PSICOLOGIA E A DESIGUALDADE SOCIAL NA EDUCAÇÃO SUPERIOR: AS ARTIMANHAS DE (RE)PRODUÇÕES SÓCIO-HISTÓRICAS