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tors.” That is, health promotion strategies will likely be ineffective if the population does not fully accept said strategies (Fig.1). Researchers and health care providers must be cognizant that the concept of ‘health’ may differ between indigenous and non-indigenous groups. Quite at odds with the Western model, which perceives health as ‘the absence of sickness,’ the Māori traditionally view health as an all-embracing concept. Maori health thus includes spiritual, family, mental and physical well-being. For the Māori, issues of Te Whenua (land), Te Reo (language) and Whanaungatanga (extended family) are central to culture and health. Therefore, lifestyle modification Letter to the Editor

Decreasing the Cardiovascular Disease Burden in Māori Children: The Interface of Pathophysiology and Cultural Awareness