Open AccessImpact of the Salespeople’s Personality Traits and Relationship-Oriented Behavior on Customer Loyalty Case Study: Life and Savings Insurance
Author(s) -
Javad Mehrabi,
Mahdi Zakipour
Publication year - 2021
Publication title -
journal of management and development process
Language(s) - English
Resource type - Journals
eISSN - 2252-0074
pISSN - 1735-0719
DOI - 10.52547/jmdp.34.1.163
Subject(s) - life insurance , loyalty , big five personality traits , loyalty business model , personality , psychology , business , marketing , social psychology , actuarial science , service (business) , service quality
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