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The aim of this paper is to analyse which are the formative skills linked to journalism that have worthier value recognition for two groups: students and professionals of the sector. The methodology is based on a quantitative survey. The sample consists of 126 students from different courses of the Journalism Degree at the Universitat Jaume I of Castellón and 30 professionals working in different mass media. Results show that, despite of the crisis, both groups still trust in a future employment market linked to the traditional media, showing a limited entrepreneurship vision.El objetivo es analizar cuáles son las competencias formativas vinculadas al periodismo más valoradas por parte de dos colectivos: el alumnado y los profesionales del sector. La metodología se basa en la encuesta cuantitativa. La muestra está integrada por 126 alumnos de diferentes cursos del Grado en Periodismo de la Universitat Jaume I de Castellón y por 30 profesionales de diversos medios de comunicación. Los resultados revelan que, pese a la crisis, ambos colectivos siguen confiando en un futuro laboral ligado a los medios tradicionales, dejando patente una visión emprendedora limitada

Las competencias profesionales en periodismo:una evaluación comparativa.