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This prototype project consists of a jewelry collection whose objective is to be sustainable. In the 21st century, the manufacturing of these objects still uses raw materials and methods that are nonsustainable. The design can help to change this situation, conceiving jewelry with low environmental impact and encouraging new consumer mindset. This is what this work proposes by using branches of fallen trees combined with silver, a precious metal, which gives status to the branches. The study began with a bibliographical survey and visits to websites. Then, Bruno Munari’s design methodology was selected. The result obtained with the collection is the proof that sustainability is possible by means of small acts, such as turning a simple tree branch into an object of desire. Key words: Jewel, sustainability, awareness.

PRIMAVERA: A SUSTENTABILIDADE COMO FOCO EM UMA COLEÇÃO DE JOIAS