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This study proposes a discussion about the designer's social role, taking into consideration the cultural context in which these professional are inserted. In this perspective, we emphasize the culture of copy in the city of Caruaru-PE, which is part of the Pólo de Confecções do Agreste Pernambucano, that presents a considerable volume of business. In this context, we applied semi-open interviews constructed in qualitative basis to textile designers that work in the region. To encourage discussion on the subject, were conducted literature searches about design and territory, culture of copy and its impacts on the work of the designers and contemporary challenges. Finally, are presented and discussed the impacts and representations of the culture of copy to the role of the designer in the region.

A ATUAÇÃO DO DESIGNER DE SUPERFÍCIE E OS CONDICIONANTES CULTURAIS DIANTE DO CENÁRIO DA CÓPIA