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This article examines the production of printed ephemera in the period of the Vietnam War, as well as its subsequent unfolding in popular demonstrations. The methods chosen for its preparation were the literature review and the case study of the graphic material of Seattle in the Vietnam War (Vietnam Printed Ephemera). The article proposes a reflection on the role of the citizen/creative agent as a producer and disseminator of messages through the use of printed ephemera, and brings a historical survey and definitions on the topics presented. Thus, an analysis is made about the role of creator of printed and how autonomy can impact on society through social mobilization. The proposed analysis brings examples of impact actions and outcomes sought. 1 Doutoranda e Mestre em Design pela Universidade Anhembi Morumbi. Certificada em sustentabilidade Global pela UCLA – Universitity of California, Los Angeles. 2 Doutora em Comunicação pela ECA-USP. Mestre em Artes Visuais pelo Instituto de Artes da UNESP. Artista plástica, pesquisadora de arte contemporânea.

DESIGN GRÁFICO DE IMPRESSOS EFÊMEROS – UM OLHAR SOBRE A PRODUÇÃO DE PANFLETOS ANTIGUERRA DO VIETNÃ EM SEATTLE