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Objective: To analyze behavioral changes in pregnant women in adherence to physical exercise in order to prevent and/or control the risk of hypertensive syndrome in pregnancy (HSP) with the use of a health education technology (HET) based on the Stage Theory of Change. Methods: Participant research carried out in a Primary Care Unit in Fortaleza- Ceara-Brazil with a group of ten pregnant women from August to October 2015. The HET was elaborated based on the Prochaska reference; Norcross; Diclemente and in the assumptions of health education. The data were collected through interviews and field diaries, and organized into the categories: sociodemographic, sanitary and obstetric characterization of women; Recovery of previous experiences with physical exercise; Changes that occurred with the application of HET in view of adherence to physical exercise; Evaluation of physical exercise practice; Re-signification of the HETto the adhesion of the physical exercise in the prevention and / or control of the risk of HSP. Results: The pregnant women were born in Fortaleza-Ceara-Brazil and the others in other municipalities in the State of Ceara. Six were teenagers and four were adults. Pregnant women reported risk factors for HSP- low socioeconomic status, two were obese, five consumed foods high in salt, seven were sedentary, two reported a family history of HSP, and one had systemic arterial hypertension. The women were in the gestational period between 16 weeks and 28 weeks. The knowledge of pregnant women about PE was fragmented. With the application of TES, in almost all pregnant women we perceive adherence to PE, as well as the construction of knowledge about the benefits to their health, making them multiplying agents. Conclusion: Therefore, the application of HET led the pregnant women to the “maintenance stage”, meaning that they adhered to the PE, as a health promoter. However, there is still an incentive to keep them at this stage, raising them to completion by incorporating this behavior into their lifestyle.

Adesão da gestante ao exercício físico para a prevenção e/ou controle do risco da síndrome hipertensiva