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The effects of anonymity on self-disclosure were investigated in a CMC (computer-mediated communication) situation by separately manipulating the anonymity of the self and the other. It was hypothesized that anonymity of the self would enhance disclosure, whereas anonymity of the other would decrease it. Female undergraduate students (n = 60) were randomly assigned to a 2 (self: anonymous or non-anonymous) x 2 (other: anonymous or non-anonymous) experimental design. The anonymity of the self and the other was manipulated in the profile, such as the photo, name, and sex of the self or the other, on the computer screen. The results indicated that anonymity of the self decreased the feeling of anxiety, but had no effect on disclosure, whereas anonymity of the other decreased the feeling of closeness and decreased the intimacy of disclosure.

Self-disclosure on the Internet: The effects of anonymity of the self and the other