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Previous research from Communication Management Department Faculty of Communication Science, Universitas Padjadjaran, entitled Development of Online Consultation Media as an Effort to Overcome Problems in West Java succeeded in developing www.sobatmu.com, a youth consultation website. At the end of 2014, the website was ready to be used. For the teenager in West Java know about this online consultation service, proper campaign strategy is needed and can move teens to use this website as a means of consultation.The research, which was designed using action research method, was aimed at finding an appropriate campaign model for socializing online consultation programs. Research carried out by practicing various campaign tools, the next survey was conducted to visitors to gather information about the source of their information about this consulting service.The results of the research show the use of conventional media in practice that is not broad reach, requires printing costs so that campaign becomes more expensive, and the audience does not act directly to access the website. Meanwhile through counseling, limited outreach, requiring fees for rental premises, cleaning service officers, event promotions, and other costs that make activities require no small amount of funds. Nevertheless, audiences act immediately and have long-term effects, because they are motivated and motivated to use existing consulting services. On the other hand, the use of digital media for the means of socializing online consulting services is the cheapest thing to do, because the applications and social media available can be accessed free of charge. In addition, digital media has a broad reach and audiences act directly.To get massive effects, which are many and broad, but have deeper and longer effects, the suggested collaboration is the use of digital media and extension.

Campaigning consultation websites for teenagers: Study on sobatmu.com