English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools annual

Global: Zendy Free Plan

Global: Zendy Tools monthly

Global: Zendy Plus monthly

The long-standing debates over business-information technology (IT) alignment—fit, match or congruence between a firm’s strategy, organizational issues and IT challenges—continue among both professionals and academics. This paper is based on state-of-the-art theoretical and conceptual analyses how digital transformation could affect the alignment between IT and business strategy. It aims at providing a connection with new technologies, particularly the development of data. It presents a first attempt to include data issues in the business-IT alignment model.

Towards Renewed Business-IT Alignment Models in the Digital Era: The Impact of Data Inclusion