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Column Introduction A number of recent renovation and construction projects in academic business libraries across North America signal a new surge in the importance of academic business libraries as a place for students and faculty alike to collaborate, study and learn. Spurred in part by student demand and competition from peer institutions, many libraries are transforming themselves in the process, offering a wider range of services and becoming a hub of activity. In this article, Kim Bloedel discusses how user studies and data collection informed the renovation of the Pomerantz Business Library at the University of Iowa’s Tippie College of Business ... and the results speak for themselves! Not only is the space much brighter and more inviting, but foot traffic and room reservations have greatly increased as well. Laura Walesby, Column Editor

It's Time For a Remodel! Collecting Usage Data to Design a Library For a New Generation of Students