Filtering Before Sharing Hoax Covid-19 Anticipation Efforts Social Media, Islamic Communication Ethics, And Public Responsibility Perspective

In his best-seller book "Trust Me I'm Lying: Confessions of A Media Manipulator," " Ryan Holiday divulges his actions in manipulating media news. This book is written based on his personal experiences in the blogging world, public relations, and online intrigue. The book turned out to be very relevant to the current condition of Indonesia. The Mastel survey in 2019 concluded that Social Media was the highest channel for spreading hoax news in Indonesia. The Covid-19 pandemic has become fertile ground for the spread of hoax news, both news related to efforts to prevent and control Covid-19. Official information from Government and Non-Government agencies working hard and focused on suppressing the Covid-19 number are often broken by hoax news that leads the public not to believe and underestimate Covid-19. Hoax news can also spread fear and excessive anxiety, thus encouraging people to act counter-productively to prevent and handle Covid-19. This research is intended to contribute ideas in anticipating the Covid-19 hoax from social media, Islamic communication ethics, and public responsibility. This qualitative research method is obtained from various online and mainstream media and literature and journal studies. After the data was collected, it was analyzed descriptively. The results showed that hoax news could be done by anyone regardless of gender, age, education, economy, social and political affiliation. To anticipate hoaxes, awareness of communication ethics must be raised again. This study also concludes that Islamic Communication Ethics can maintain the essential communication principles, namely honest, accurate, accessible and responsible, and constructive criticism. Anticipating hoaxes is a shared responsibility in personal, community, or government. Carefulness in receiving news is essential; filter the received news before sharing it with other people.