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In this digital era, we cannot imagine modern economy, especially knowledge economy without using information technologies and systems as well as electronic business and electronic commerce models. Traditional e-commerce focuses on physical products trading, however intellectual products and services has becoming more efficiently and popular. In this article main aims are theoretical aspects of e-commerce in market of intellectual products and services, algorithm of using e-commerce model in this field, and ways of improving though our suggestions and recommendations. Research methods and tools are econometric analysis of the hypothesis in StataSE 12 programs, which gives results of both positive and negative factors to develop, design and implementation of e-commerce model for trading of intellectual products and services.

E-Commerce Models for Trading Intellectual Products and Services in Knowledge Economy