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REZUMAT Assessment of financial and investment activity of textile enterprises as a guarantee of successful business in the region This article is devoted to the research of the interaction of theoretical and methodical bases of using analysis in the process of case management at textile enterprises. The purpose of the study is to prove the necessity of conducting an assessment of the financial status and investment activity of textile enterprises. According to the results of the research, it has been proved that the financial evaluation of the state of financial and investment activity is important in the organization of textile business. The indicators of accounting are the basis for such an analysis and assessment of the financial condition of textile companies. The research has carried out the classification of financial reporting indicators for assessing the activity of the textile enterprise. The elements of financial reporting and their characteristics are analysed. The sources of income generation and expenses of the textile manufacturing company were systematized and revealed. A plan for assessing the effectiveness of activities has been developed and proposed, which will reflect the results of the activity of the textile enterprise. The components of financial reporting are proposed and their purpose is analysed. The conclusions regarding the effectiveness of the evaluation of financial-investment activity of textile enterprises, which influences the results of successful business in the region, are presented.