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An application of environmental valuation may include the value of environmental goods in their tangible and intangible facets. The contingent valuation model allows us to identify the value of use, non-use and existence. These values can identify the level of well-being of society. The application of the contingent valuation (CVM) applied to the Andreas Park Spa sought to evaluate the social, economic and environmental performance, as well as determined the environmental valuation of the users' evaluation and thus subsidized the updating of the rate charged in order to obtain resources to improve the actions of environmental sustainability in the park. 72% of users understand the current value of the entry, R$ 4.00 per person, must be met by users' demands, by 77.34%. The contingent valuation from the survey is R$ 345,000.00 per year.

Valoração contingente como instrumento para análise socioambiental do valor de acesso: o caso do Parque das Andreas em Pacatuba (CE)