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This paper attempts to explore the role of innovation networks in the new energy vehicle industry from the perspective of evolution, by integrating of the overall network and the entities’ microscopic features and designing relative variables. Based on market orientation theory social network analysis, the relationship between network location and technological niche and the role of the network relationship strength was examined through empirical data of China’s 2009–2017 patents for new energy vehicles. The results show that: (1) There is an inverted U-shaped relationship between the central position and the technological niche “state” and “potential”; (2) There is an inverted U-shaped relationship between the brokerage position and the entities’ technological niche “state”, and the inverted U-shaped relationship with the technological niche “potential” is not significant; (3) The overall relationship strength of the network modulates the inverted U relationship between the central location and the technological niche. This paper opens up new ideas for the research of the role of innovation networks. The research conclusions have important implications for the management practice of new energy vehicle industries in China through collaborative networks to achieve technological innovation.

Network Position Advantage and Technological Innovation of China’s New Energy Vehicle Based on the Perspective of Network Theory