English (United Kingdom)

https://curated-unify.zendy.io/wp-json/zendy-region/v1/featured_content/oa?rat=en

https://curated-unify.zendy.io/wp-json/zendy-region/v1/highlighted_journal/

Global: Zendy Plus annual

Presents the access of premium content as premium feature

Premium Content

Presents the keyphrase highlighting as premium feature

Keyphrase Highlighting

Presents the summarisation as premium feature

Summarisation

Insights

Presents the pdf analysis as premium feature

PDF Analysis

Presents the zaia usage as premium feature

ZAIA

Global: Zendy Tools annual

Global: Zendy Free Plan

Global: Zendy Tools monthly

Global: Zendy Plus monthly

The need for understanding the context of the case company during Design for Sustainability (DfS) implementation has been a long identified need among the researchers in the field. Yet, studies on company context have primarily focused on studying, enlisting, and prescribing standardized solutions for companies or clustering companies based on similarities. Such approaches have not been able to overcome the organizational “soft side” challenges that have been long addressed in DfS literature. This explorative paper takes insights from 20 case interviews conducted in Norwegian and Danish manufacturing companies and with sustainability experts and uses the concept of persona from design studies to explore the potential of defining “company personas” to better define the context of the company. The interview analysis produced 14 dimensions, including both hitherto identified factual needs of companies and soft-side elements required to create a company persona, thereby informing practitioners and researchers to take a DfS implementation approach tailored to the company context.

Exploring “Company Personas” for Informing Design for Sustainability Implementation in Companies