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In this paper, we present a conceptual framework of human–elephant conflict (HEC) management embodying community aspects gleaned from the importance–performance analysis (IPA) for a National Park in Vietnam. Nine approaches were proposed to prevent and mitigate HEC (HEC indicators), of which six fell into different quadrants based on the respective estimations of farmer and non-farmer respondents. Both the levels of importance and performance (I-P) of the HEC indicators are evaluated between (I-P) among farmers and non-farmers. Locals perceived the importance of all HEC indicators highly, but they thought its performance is poor. Third, we confirm the factors affecting the locals’ participation behavior towards HEC management based on their demographics, awareness, and behavior in terms of HEC, and their perceptions of HEC. Compared to the non-farmer residents, the farmers recognized that the management strategy of HEC must focus on the aspects of building an insurance scheme and implementing appropriate land use planning. The characteristics that affect the differentiation of the locals’ participation of HEC management are: (1) higher income residents, (2) farmers, (3) residents who would like to participate in an insurance scheme, and (4) the HEC management factors. Theoretical insights and management implications are also addressed in this study.

Conducting Importance–Performance Analysis for Human–Elephant Conflict Management Surrounding a National Park in Vietnam