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Complaints about the formulation and implementation of public policy on online social network quickly become groups complaints through information gathering, frequently interaction, word-of-mouth communication and social emotional resonance. That can easily lead to public safety issues and bring troubles and challenges to the public decision-making. Therefore, assessing and managing groups complaints influence online social network has become a new problem for public policy decision-making organization to listen to and manage online groups complaints. This paper built the evaluation index system from four-dimensional perspective of complaint text’s quality, transmission timeliness, user interaction degree and emotional resonance excited by emergency. Then, we established the dynamic influence measure model of online netizens complaint theme based on entropy weight model. The measure model was proved to be reasonable and effective by the empirical research of Sina Weibo data. It can effectively solve the measure problem of group complaints influence when the emergency excited social emotional resonance. The proposed four-dimensional dynamic influence measure model has important theoretical significance and practical value for public policy decision-maker on listening to online group complaints, understanding public opinion, and making public policy.

<strong>Research on The Measure Method of Netizens Complaint Theme Influence for Public Decision-making</strong>