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espanolResumen: La investigacion se fundamenta en principios y enfoques teoricos de Economia Popular y Solidaria a traves de un analisis de familias emprendedoras dedicadas a la preparacion de alimentos derivados del pescado del canton Santa Rosa. El objetivo demuestra teorica y estadisticamente que las actividades populares nacen desde factores de oportunidad e iniciativas entre familiares y amigos, progresivamente se constituyen en alternativas viables que promueven rentabilidad, asi como ampliacion de calidad de vida y generacion de fuentes de trabajo solidario. La metodologia se baso en un enfoque mixto; de nivel exploratorio y descriptivo. En la recoleccion de datos se aplicaron entrevistas, observacion de campo y encuestas estructuradas. El universo constituyo el total de familias de la “nueva economia social”. Los resultados muestran que las familias analizadas tienen un alto nivel de compromiso con el emprendimiento, siendo la unica fuente de ingresos que poseen con margenes de rentabilidad y bajo nivel de inversion, la relacion costo beneficio es favorable en contextos familiares bajo principios de reciprocidad y complementariedad articulada a la economia local. El estudio establece que los factores que fundamentan la actividad productiva se basan en acuerdos de identidad cultural, mecanismos de reconocimiento, sostenibilidad ambiental, promoviendo principios de solidaridad e integralidad EnglishAbstract: The research is based on principles and theoretical approaches of Popular and Solidarity Economy through an analysis of entrepreneur families dedicated to the preparation of foods derived from fish from the Santa Rosa canton. The objective demonstrates theoretically and statistically that popular activities are born from opportunity factors and initiatives between family and friends, progressively constitute viable alternatives that promote profitability, as well as an increase in the quality of life and the generation of sources of solidary work. The methodology was based on a mixed approach; of exploratory and descriptive level. In the data collection, interviews, field observation and structured surveys were applied. The universe constituted the total of families of the "new social economy". The results show that the families analyzed have a high level of commitment to entrepreneurship, being the only source of income they have with profitability margins and low level of investment, the cost-benefit ratio is favorable in family contexts under the principles of reciprocity and complementarity articulated to the local economy. The study establishes that the factors that base the productive activity are based on agreements of cultural identity, mechanisms of recognition, environmental sustainability, promoting principles of solidarity and integrality.Abstract: The research is based on principles and theoretical approaches of Popular and Solidarity Economy through an analysis of entrepreneur families dedicated to the preparation of foods derived from fish from the Santa Rosa canton. The objective demonstrates theoretically and statistically that popular activities are born from opportunity factors and initiatives between family and friends, progressively constitute viable alternatives that promote profitability, as well as an increase in the quality of life and the generation of sources of solidary work. The methodology was based on a mixed approach; of exploratory and descriptive level. In the data collection, interviews, field observation and structured surveys were applied. The universe constituted the total of families of the "new social economy". The results show that the families analyzed have a high level of commitment to entrepreneurship, being the only source of income they have with profitability margins and low level of investment, the cost-benefit ratio is favorable in family contexts under the principles of reciprocity and complementarity articulated to the local economy. The study establishes that the factors that base the productive activity are based on agreements of cultural identity, mechanisms of recognition, environmental sustainability, promoting principles of solidarity and integrality.

La Economía Popular y Solidaria de la producción de alimentos derivados del pescado del cantón Santa Rosa